Keeping your social media content fresh with little effort

In this episode of College Enrollment Marketing, Brian shares the mic with Anna Siler to discuss fresh content strategies. Let’s face it: most college marketing departments are overworked and understaffed, causing important aspects of their efforts (such as social media postings) to fall to the bottom of the to-do list. It’s also not enough to post only on occasion — this episode helps introduce simple social media disciplines you can introduce into your marketing mix.

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[1:49] Why is it important to keep content fresh?
[3:17] What is the lifecycle of content?
[4:45] What’s the easiest ways to create fresh content?

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